Category: Persuasion .... Articles only


id Rvw artid file title description art_title
120[rvw] [art] [campaigns/7432539_clarity-first-october-12-2018-113.html] Clarity First, October 12, 2018, #113 Why our heads are round
251[rvw] [art] [campaigns/7904328_clarity-first-march-19-2021-239.html] Clarity First, March 19, 2021, #239 Our ignorance and complacency are coming to an end.
217[rvw] [art] [campaigns/7875816_clarity-first-august-7-2020-207.html] Clarity First, August 7, 2020, #207 This is no time for complacency or despair.
335[rvw] [art] [campaigns/9064053_love-work-october-28-2022-322.html] Love & Work, October 28, 2022, #322 You have to imagine it. 'Given the ongoing suspicion of persuasion, it may be time to rethink the paradigm that has underlain persuasion for the past couple of millennia.'
254[rvw] [art] [campaigns/7907903_clarity-first-april-9-2021-241.html] Clarity First, April 9, 2021, #241 Cooperate with good. 'To influence the people who can turn your idea into a reality, you need to deliver your pitch in an exciting and straightforward way. All this starts with the logline — an art that screenwriters have mastered.'
434[rvw] [art] [campaigns/10329918_love-work-july-19-2024-420.html] Love & Work, July 19, 2024, #420 Why do people not create or innovate? 'To make science’s stories more concrete and engaging, it’s important to put people in the story, explain science as a process, and include what people care about.'
233[rvw] [art] [campaigns/7891120_clarity-first-november-27-2020-223.html] Clarity First, November 27, 2020, #223 ThereaEURtms no such thing as a mistake. A strategy for injecting hope and optimism into seemingly hopeless problems
352[rvw] [art] [campaigns/9101309_love-work-february-24-2023-339.html] Love & Work, February 24, 2023, #339 The meaning of life Can the most popular sport on the planet inspire us to save the planet?
368[rvw] [art] [campaigns/9140869_love-work-june-16-2023-355.html] Love & Work, June 16, 2023, #355 Think downstream Disney's Strange World is a surprisingly radical ecological parable.
245[rvw] [art] [campaigns/7900048_clarity-first-february-5-2021-233.html] Clarity First, February 5, 2021, #233 Heaven is under our feet. Don’t try to change someone else’s mind. Instead, help them find their own motivation to change.
366[rvw] [art] [campaigns/9138205_love-work-june-2-2023-353.html] Love & Work, June 2, 2023, #353 So much living to do How to position Coke as a health drink
367[rvw] [art] [campaigns/9138437_love-work-june-9-2023-354.html] Love & Work, June 9, 2023, #354 How to breed peace. How to position Coke as a health drink
224[rvw] [art] [campaigns/7883016_clarity-first-september-25-2020-214.html] Clarity First, September 25, 2020, #214 The planet does not need more successful people. How “moral reframing” can help us confront existential threats — and prove that we’re not as divided as we think we are.
218[rvw] [art] [campaigns/7876696_clarity-first-august-14-2020-208.html] Clarity First, August 14, 2020, #208 But first, we imagine. If you want to win friends and influence people, link your agenda to their agenda.
287[rvw] [art] [campaigns/7928000_love-work-november-26-2021-274.html] Love & Work, November 26, 2021, #274 A nice slow-burning rapture In 1940 Bell Telephone needed to explain why the rotary phone was better. We can learn from their pedagogy.
377[rvw] [art] [campaigns/9165950_love-work-august-18-2023-364.html] Love & Work, August 18, 2023, #364 Turning walls into bridges In a fight between a story and a fact, the story will win.
456[art] [campaigns/10334697_love-work-january-3-2025-441.html] Love & Work, January 3, 2025, #441 The guiding lights of a life Misinformation that triggers fear is one of the most powerful rhetorical devices and has been used in propaganda for centuries.
134[rvw] [art] [campaigns/7565351_clarity-first-january-18-2019-127.html] Clarity First, January 18, 2019, #127 Be a lamp, or a lifeboat, or a ladder. Our brains are hardwired to hear stories, rather than hard facts.
219[rvw] [art] [campaigns/7877904_clarity-first-august-21-2020-209.html] Clarity First, August 21, 2020, #209 It's time for a new dream. Research suggests that scientists and activists might rely too heavily on facts and evidence when trying to change minds.
260[rvw] [art] [campaigns/7907931_clarity-first-may-21-2021-247.html] Clarity First, May 21, 2021, #247 The piece of art called your life Shame sucks as a communication strategy.
130[rvw] [art] [campaigns/7556151_clarity-first-december-21-2018-123.html] Clarity First, December 21, 2018, #123 Take the solstice back Taking an audience-centric approach to your communication
256[rvw] [art] [campaigns/7907911_clarity-first-april-23-2021-243.html] Clarity First, April 23, 2021, #243 How to move a mountain The counterintuitive way to be more persuasive
382[rvw] [art] [campaigns/9176885_love-work-september-22-2023-369.html] Love & Work, September 22, 2023, #369 A fresh look. A fresh start The truth isn't loud enough. How to use the science of story building to move hearts and minds for the public good
114[rvw] [art] [campaigns/7408819_clarity-first-august-31-2018-107.html] Clarity First, August 31, 2018, #107 Open to the possibility of a glorious accident. The vaunted human capacity for reason may have more to do with winning arguments than with thinking straight.
178[rvw] [art] [campaigns/7684459_clarity-first-november-8-2019-168.html] Clarity First, November 8, 2019 #168 The most powerful person in the world is the storyteller. To be more persuasive, say less.
443[rvw] [art] [campaigns/10331622_love-work-september-20-2024-429.html] Love & Work, September 20, 2024, #429 With the ingredients we've got To persuade people to support pro-environmental policies tie those policies to cherished cultural traditions.
274[rvw] [art] [campaigns/7919644_love-work-august-27-2021-261.html] Love & Work, August 27, 2021, #261 There's just one way out. To stimulate a shift in thinking, steer clear of the influencers. Instead target small groups of people on the “outer edge” or fringe of a network.
250[rvw] [art] [campaigns/7904744_clarity-first-march-12-2021-238.html] Clarity First, March 12, 2021, #238 Love the world rather than fear the end of the world. Visual communication is now a must-have skill for all leaders, because more and more often, it’s the only way to make sense of the work we do.
277[rvw] [art] [campaigns/7921436_love-work-september-17-2021-264.html] Love & Work, September 17, 2021, #264 I like what the future holds. When we take an individual action, the effect of it is small, but the direct effect of what we do is not the end of the story.
277[rvw] [art] [campaigns/7921436_love-work-september-17-2021-264.html] Love & Work, September 17, 2021, #264 I like what the future holds. When we take an individual action, the effect of it is small, but the direct effect of what we do is not the end of the story.
277[rvw] [art] [campaigns/7921436_love-work-september-17-2021-264.html] Love & Work, September 17, 2021, #264 I like what the future holds. Why age-old principles of resistance to manipulation don’t work against today’s style of unreality.
277[rvw] [art] [campaigns/7921436_love-work-september-17-2021-264.html] Love & Work, September 17, 2021, #264 I like what the future holds. Why age-old principles of resistance to manipulation don’t work against today’s style of unreality.
397[rvw] [art] [campaigns/9213737_love-work-january-5-2024-384.html] Love & Work, January 5, 2024, #384 Where hope comes from Why some people do and some people don’t trust science.
179[rvw] [art] [campaigns/7686807_clarity-first-november-15-2019-169.html] Clarity First, November 15, 2019 #169 Human community is an organization's most important asset. You can’t reason people out of positions they didn’t reason themselves into.
228[rvw] [art] [campaigns/7886452_clarity-first-october-23-2020-218.html] Clarity First, October 23, 2020, #218 The future you are dreaming. “At the core of any discussion of creativity or innovation is art.”
313[rvw] [art] [campaigns/9020833_love-work-may-27-300.html] Love & Work, May 27, #300 The art of progress “From a scientist’s perspective, oftentimes we say facts, facts, facts. But half the time, people don’t understand what those facts mean.”