Communication, Visual Identity Less than an hour after Joe Biden announced his departure from the presidential race, a call went out on Slack to see which staff were available to redesign the campaign's logo.

“'The Harris for President creative and web teams sprang into action, rebranded the entire campaign overnight, and launched a new website in just 26 hours,' Harris for President Creative Director Kate Conway told The Independent. 'There’s really no overselling how difficult a task that is.' "The creative team — mostly made up of women and led by women — designed six different new logo options. They narrowed it down to two, and then shared it with Harris’ team for final sign off." - Isaac Lozano Article: Kamala Harris Unveiled Her Campaign Logo Hours After Biden’s Exit. Political Graphic Designers Deconstruct The Meaning Behind It