Four skills every marketer needs to understand.  Whether you want to do it yourself or you want to hire someone to do it for you, if you are a modern communicator you need to understand four basic digital marketing skills: 1) how to think of your website as a welcome gate, 2) how e-mail marketing works, 3) the foundations of social media, and 4) the basics of web analytics. So that's what Dan Green and I are going to present in a one day intro course. DIY Digital Marketing Camp, the Survey Course will be offered on Wednesday, April 26, 2017 from 9 – 4 at the Smith College Conference Center. A great community of learners is gathering and there's still room for you.