Innovation, Learning
Why innovating can be so hard for many, and how to help them try new things, or do things differently.
Photo by  via CC.

"Thanks to evolution, we have numerous biases and heuristics programmed into our brains to try and keep us safe.

"Two of the most common ones are:

  • In-Group Bias: Our preference to be around people just like us and conform to the group (our herd)
  • Status Quo Bias: The preference to keep things the way they are, even if a change could make things better

"Unfortunately, these biases (and many others like them) which evolved over hundreds of millions of years to keep us safe, also make it much harder to innovate.

"Even when we as individuals want to push our company and our colleagues to try new things, or do things differently, their desire for the status quo often means that we are pushing uphill." - Nick Skillicorn

Skillicorn wrote this article for corporate leaders, but the clear and simple suggestions he makes for working with natural biases is relevant to family and community members, too.

Article: We Are All Sheep