"It’s like a secret that doesn’t need to be kept. It’s far better shared. I can already feel the sheer joy of the sacred economy, where wisdom and appreciation of life guide decision-making.

"Some people feel unsure about the word sacred. It has religious undertones that have left bad memories. It can remind people of heavy ritual and ominous obligations to a God who might punish you if you get it wrong.

"I’m trying to bring people back to a deeper, more truthful and lighter meaning of sacred. For me, it helps to reflect on the sacredness of life. It’s that unspeakable, indescribable aspect of life that leaves me in awe and wonder at the beauty and the mystery. It makes me feel very open and tender towards life and also towards myself as a part of life.

"You could ask yourself, 'What do you hold most sacred in your life?' It might be a relationship, a person, an experience, a spiritual activity or something quite different.

"Once you have that feeling of sacredness, see what happens when you apply it to the activity of business."

Article: So Far It’s Working: Business As a Sacred Activity