To engage users to act repeatedly, we need to understand their underlying psychology: what are the reasons behind what drives user behavior?
Kristina OooWhile written for designers of digital products, this article is relevant for any creative person. In it UX Designer, Maximiliano Cabrera, breaks down the most important design principles and cognitive biases to be aware of, and how to apply them.
"For starters, every interaction a person has with a digital product follows the same pattern:
- 📝 Information — User filters the information
- 🤔 Significance — User looks for its meaning
- ⏰ Time — User takes an action within a time frame
- 🧠 Memory — User stores fragments of the interaction in their memory
"For each of these stages of interaction, I’ve compiled a list of the most relevant design principles and cognitive biases that will help you to build habit-forming products."
Article: The Psychology of Design: 15 Principles Every UI/UX Designer Should Know