"For me, it's about highlighting what I want to love."
This is a brilliant ad for the iPhone. In it Harlem-based photographer, Mark Clennon, shows how he visualizes, directs, shoots and crops. And with the help of Apple sponsored editors he does it all in 5 minutes and 20 seconds. This is marketing — content marketing — at it's best. I learn. The brand wins.
Article: New ‘Today at Apple’ Session Shows How to Shoot ‘Powerful’ Portrait Photos on iPhone