Artist demonstrates how the far right might leverage environmentalism to justify white supremacist agendas.
"What happens when alt-right ideologies are packaged in progressive aesthetics?
"This is the question posed by Ours, Samuel Marion’s new conceptual browser work, commissioned by Rhizome and presented by the New Museum. It foretells a near future in which conservative politics leverage environmental sympathies to both justify and obscure white supremacist and anti-immigration agendas. In order to explore these issues through the lens of advertising conventions, Marion created a darkly satirical corporate website for an imaginary outdoor clothing and equipment brand called Ours, that loosely resembles companies like Patagonia and REI."
Article: Satirical Corporate Website Brands Ecofascism