Advertising, Creative Process
Chase says that ads created by machine learning performed better than ads written by humans.
 

"Chase" by Michael_Lehet is licensed under CC BY-ND 2.0

"Chase is getting more creative with its marketing language—by tapping machines to write it. The bank announced Tuesday it has signed a five-year deal with Persado, a New York-based company that applies artificial intelligence to marketing creative. Chase began testing a pilot relationship with Persado three years ago, by using the tool for its card and mortgage businesses. That relationship has now expanded across the financial giant’s platforms."

Article: Chase Commits to Ai After Machines Outperform Humans in Copywriting Trials



Social Media, Politics
If you’ve had it up to here with political posts and discussions on social platforms, you are not alone.

"A recent Pew survey of U.S. adults found that 46% of social media users feel “worn out” by the number of political posts and discussions they encounter on social networks, up nine percentage points from the last time Pew asked the same question, during the summer of 2016." The survey reveals that just 15% enjoy this type of content.

Article: Social Media Users Are Just Plain ‘Worn Out’ by Political Posts and Discussions