Learning The benefits of design thinking are quantifiable, and they’re compelling. “Design thinking has historically enjoyed 'blind support' among executive leaders based on its perceived value. However, many of these same leaders now find themselves increasingly under pressure to show the return on their investments in the practice. For customer experience (CX) professionals and design thinking practitioners that have successfully introduced the methodology into their organizations, they may find that after the initial enthusiasm fades, the struggle to fund and scale begins. Forrester created a Total Economic Impact™ (TEI) model to empower design thinking practitioners with the tools and vernacular needed to quantify their efforts as well as form a compelling business case for the practice.” Article: Design Thinking Can Deliver An ROI of 85% Or Greater