Group Process
Think like a system. Act like an entrepreneur.
The RSA (Royal Society for the encouragement of Arts, Manufactures and Commerce) notes the high instance of socially minded innovations that ‘bounce off’ the system they are intended to impact. “Rather than scaling to create systems change, many innovations experience a ‘systems immune response’ whereby a complex set ‘barriers to change’ render the innovation unused and redundant.” In response they offer a new methodology: ‘think like a system, act like an entrepreneur’. “By developing a rich systemic understanding of a challenge, designers can then select the most entrepreneurial opportunities for change – pre-empting and identifying ‘hacks’ around the barriers to change.”
Report: From Design Thinking to Systems Change.